Over the accomplished few years, millions of consumers accept bought into the accord of the day and accumulation affairs craze. But what about baby to boilerplate sized businesses? There are 26 actor SMBs (small to boilerplate sized businesses) in the US, who absorb an boilerplate of $180,000 per year on non-payroll expenses, for a bazaar admeasurement of $3.9 abundance in transactions. These businesses charge discounts on web hosting, appointment equipment, cardboard and more. Rewardli, which is ablution today at TechCrunch Disrupt, fills that gap by acceptance baby businesses to advantage their amusing blueprint to anatomy affairs groups and save money on purchases they accomplish already in their circadian activities.
Basically, Rewardli appearance “always on” deals, area baby business owners can appointment the site’s exchange buy what they need, aback they charge it, and accept banknote aback on all purchases. Over 70 vendors accept active up to action banknote aback rewards, including Staples, FedEx Office, Expedia, GoDaddy, Skype, Travelocity and more.
The client bang on the deal, which is anywhere from 2 to 50 percent off, and will be led to the landing folio of the vendor, but will accommodate a checkout cipher aback the business makes the purchase. For example, a businesses could accept a $10 banknote aback benefit aback authoritative biking affairs via Priceline.
The amusing basic comes in aback the business buyer signs into Rewardli. You can assurance in with Facebook Connect and your LinkedIn annual and as you and your accompany buy from Rewardli, the deals get better. Users can additionally appeal a accord and again allotment the appeal with their amusing blueprint in adjustment to get added assurance and admission the adventitious of the accord happening. Plus, Rewardli additionally offers a browser addendum that automatically lets you apperceive if you’re on a armpit that the startup offers a accord with.
Another accepted use of Rewardli is basic clandestine groups for accessing deals. For example, Rewardli (which accelerating from 500 Startups’ aboriginal class), admiral a clandestine accord armpit for 500 Startups companies. On that clandestine site, companies can admission discounts on casework offered by Amazon Web Services, Tapjoy and more.
The abstraction is to barrage agnate clandestine sites for adherence groups, conferences and alumni and affiliate associations. Soon Rewardli will be powering clandestine deals sites for the Performance Marketing Association, Startup North (Canadian tech blog), and two conferences (The Circadian Accord Summit and LeadsCon).
Rewardli makes money by demography a cut of anniversary transaction that happens on the platform. In aboriginal testing, the startup has been extenuative users an boilerplate of 10% on their purchases, which equates to the startup authoritative 3% on the absolute volume. In the future, Rewardli affairs to advertise a white characterization band-aid as a SaaS offering.
The aggregation has additionally bankrupt a berry annular of $500,000 from 500 Startups and others.
Q&AJudges: John Ham (Ustream), Hilary Mason (Bit.ly), Kevin Rose (Milk), George Zachary (Charles River Ventures)
HM: I adulation the chrome extension. Could this be accessible for every deal?
A: We could basis that information. It could additionally be a way to onboard groups.
GZ: Can you abode competition?
A: We’re not a circadian accord site. Baby businesses accept altered acquirement behavior. We’re additionally appeal driven.
KR: I’m abashed by aboriginal transaction. Aback does the allotment off increase?
A: We basically booty a snapshot of your affairs power, and accord you a abatement based on that. We can comedy with the blueprint any way we want.
JH: Congrats on launching. I like it, the antecedent focus on SMS is smart.
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